We begin with a dig-in and get-things-done attitude.

We work with you side-by-side to ensure that we understand your goals. Only then do we start building rapid prototypes to ensure we're on track and deliver quickly. We've been known to meet deadlines others would call impossible.


Our core competencies include product management, design and software engineering. We combine these all of these to design and ship product to market in an accelerated timeline..

The greatest factor for the success of a development effort is a clear understanding of the project, shared between the development team and the customer. We have a defined process within our application development lifecycle to ensure this shared understanding and initiate a healthy partnership between our team and the customer. This process is called Discovery.

Discovery aligns our team with the customer’s needs at the outset. The activities and deliverables of project Discovery are integral to accuracy of project estimation and planning, and we recommend that they always be completed for complex custom applications with unknown and variable technical


We are experts in getting to the bottom of things. We interview your organization’s stakeholders to identify the strategic goals of your project, understand your audience needs and identify key competitors. The goal of this phase is to identify measurable key indicators of success that are directly related to the strategic goals of your organization.

We provide a well-defined project scope document that outlines specific activities and deliverables, along with specific timelines. We track progress through the use of graphic timelines that outline major activities, and tasks associated with each activity along with start and end dates. The timelines create accountability between the development team and you, the client; if someone misses a date by a day, the schedule shows the shift to the delivery date.

We provide sitemap and wireframes of pages to ensure that we’ve considered all the key pages in the site, showing their relationship to each other and defining how the sties overall navigation should be structured. Wireframes provide a detailed view of the content that will appear on each page. Although they do not show any specific design elements, the wireframes provide a guide for defining content hierarchy on the page.  


This is where your vision takes shape and becomes a reality. Your analyst and designer will now take all of the individual elements from the prototype and use them to code and the functional system.

For websites, this is typically done by first developing the home page, followed the interior pages. Once created and reviewed with you, your designer will take your content and distribute it appropriately throughout the site.The CMS (content management system), forms, carts and custom code are added during this phase. Of course, we make your work-in-progress available throughout the process so that you can suggest any additional changes you need done. All our code is tested by a separate testing team to ensure that it meets our high quality standards.

All our software adheres to current industry standards, maximizing usability and functionality, accessible across devices for as large an audience as possible.


With your approval, it is time to deliver the site. We will QA test the site one last time, together with you. This serves as a final training session for you. Don’t worry, documentation will also be provided. At this point, you will be expected to sign-off that your requirements have been met with this delivery.

Other final details may include Tagging your pages for SEO (Search Engine Optimization). SEO is the optimization of your web site with elements such as title, description and keyword tags which help your web site achieve higher rankings in the search engines. There are a lot of details involved in optimizing your web site for the search engines – too much to discuss here. This is a very important step, because even though you now have a web site, you need to make sure that people can find it.


We configure your server and upload the all system files to your server. We shake-out the site one last time to confirm that all files have been uploaded correctly, and that the site continues to be fully functional on the live server.

At this point, the expectation is that we are in agreement that the system functions as per the agreed design and are expected to sign-off on the completion of the project.


Your business does not stand still, so your website shouldn’t either. To keep things fresh, content or products should be updated on a regular basis. Or, perhaps your business has taken a new direction and the content must be updated as well.

If you choose to continue working with us, we will review the information on your web site on a regular basis. We will meet with you and discuss any feedback that you may have received from your staff and customers. We will review your meta-data to measure the success of various sections of you site and against your goals and adjust accordingly.

Other maintenance type items include regular site backups, system upgrades, additional plugin installations. We will work with you to select a maintenance plan that works best for you.

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